CITY OF ROTTERDAM
Rotterdam baby! We’ve contributed to a program focussed on change of culture and mentality within the cities organisation. The project was known as: Know Your Customer. Every employee involved with citizens of Rotterdam was involved regardless of their position within the organisation.
Strategy.
Concept.
Art Direction.
Fourteen (agency) developed the strategy and we signed for the Art Direction. Together we shaped concepts for the complete program, stretching from strategic plans, events, activations and creative interpretations. And the name: ‘Goed Geregeld Rotterdam’!
Project name and logo.
Program 2019 – 2022.
Supporting Printed Media.
