Funx Empwr

Funx Empwr is a platform for young people with a bi-cultural heritage. Their goal is simple and beautiful. Equip bicultural youth with the right tools, mindset and opportunity to reach their maximum potential.

Strategy.

Concept.

Identity.

Guidelines.

Keynote.

Bi-cultural youth are often left unheard, however they are driven and ready to shape the future of our society. Funx Empwr aims to build a strong community and give these talents a push in the right direction. They encourage this new generation of high-potentials, professionals and entrepreneurs to reach their best potential. Funx Empwr provides guidance in self education, shares knowledge, opens networks and shows role models with the same demographics.

In the course of a few months we’ve created a positioning strategy and identity.

 

 

Logo.

 

Logo Animation

 

 

 

 

 

 

Grid

 

 

Insta Image Concept

 

 

KeyNote

 

 

StyleGuide

 

 

 

Top image: Ruben Gutierrez

Project initiated and realised with FFONO
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